SEO is just an abbreviation for Search Engine Optimization. So what exactly is Search Engine optimization? To explain this in simple terms we, just want to divide SEO into three main parts.

  1. Keyword and Region Finalization.
  2. On-Page
  3. Off-Page

Keyword Finalization:

Keywords are the most essential part for SEO. Without proper Keywords you only waste your time and money along with your Digital Marketing Agency. Now, selecting or finalizing proper keywords is very challenging as you need to consider several factors like Region and Audience for your services. Having proper keywords and key-phrases is important along with keeping in mind the proper typing method of your audience. For more information please refer to our article on SEO Goals.


On-Page comes second in the pipeline after Keywords have been finalized because you need to explain the motive of your website and it’s pages to the popular search engines and then to the users in a jest at the search page of these search engines.
On-Page process usually takes initial 2 weeks of time and should be open to changes throughout the project timeline. On-Page process consist of these activities.

  1. Writing of Meta Tags.
  2. Canonicalization
  3. Writing robots.txt
  4. Specifying sitemap.xml
  5. Optimizing site content with H1 and H2 tags along with Keyword Stuffing.
  6. Implementing Google, Bing and Yahoo Webmaster plugins.
  7. Implementing Google, Bing and Yahoo Analytics plugins.
  8. Speed and Mobile optimization.


Off-Page process is the lengthy process of the whole SEO that consists of the following:

  1. Creating Business listing as per region of operation.
  2. Creating Web 2.0’s.
  3. Creating Necessary Profiles.
  4. Creating Image and Document Sharing links.
  5. Optimizing site content with H1 and H2 tags along with Keyword Stuffing.
  6. Creating Social Book-markings.
  7. Creating Article Sharing links.
  8. Creating Forum posts and Comments.
  9. Creating Directory Submissions.
  10. Creating Classifieds.
  11. Creating Guest Posts.
  12. Creating Press Releases
  13. Creating Blog Comments.

Detailed Website analysis

Website analysis is an audit which is done before proceeding for any action on the website. It is an investigation which is done to catch out all the errors that prevent them from getting higher ranks.

Keyword Research and Competition Analysis

It includes study of about 200 business specific keywords and short-listing 10 most potential final keyword phrases.

Ranking Report

It includes detailed ranking report after 4-8 weeks of final submission across various Search Engines. Also we do evaluation of pre-optimization and post-optimization ranking and visibility analysis.

Content Analysis

A content marketing strategy is developed based on business objectives and audience targeting. The content of all the pages are optimized keeping in view the necessary guidelines.

SEO Copywriting / Copy Optimization

SEO copy optimization for existing content of the site including Meta Tags, Alt Text, Title Attributes and Anchor text.

Site Code Optimization

Creation of targeted, optimized Meta tags. We also recommend optimized filenames, image names & directory names, Create customized 404 Error Page, site map, hand-submissions to Free search engines & Directories


Goals for your business

  • Generating Traffic

    Driving more traffic for your website to increase customers.

  • Branding

    Creating a brand awareness to popularize your business

  • Target Customers

    Aiming at turning your customers into potential clients.

Ready to get started

In the event that you have a site, blog or online store, SEO can enable your business to develop and meet the business targets. Site improvement is basic on the grounds that Clients trust web crawlers and having nearness in the best positions for the keywords the client is looking, builds the site's trust.SEO enables potential clients to discover you by coordinating your site's substance to what they're hunting down. As an ever increasing number of individuals visit your site, you will have the capacity to refine your business procedure and increment your change rate.

Other Services We offer

RH Digisoft

Search Media Optimization

RH Digisoft

Website Development

RH Digisoft

Content Writing

RH Digisoft

PPC Marketing

RH Digisoft

App Development